Marketing & Promotion
Do you have a challenge cutting through the noise of your competition? Is your brand or product virtually ignored by your audience? Clueless about how consumers interact with social media?
Whatever your marketing challenges or goals, we provide the confidence you need to meet them head-on with our innovative, intelligent marketing solutions that reach your audience on its own terms.
The Solutions
Lead Generation & Interest Building
The highly targeted lead generation tactics and buzz-building applications we equip your audience with provides the critical resources they need to initiate transactions, fill out an online form and proactively broadcast your message.
Targeted & Adaptive Marketing
What compels a consumer to sign up to a mailing list, view a promotion or make a purchase? Although it is no simple task, we uncover answers to the unique targeting methods, timely marketing and adaptive technologies that astound even the most jaded web analyst.
Engagement & Brand Awareness
Consumer decisions are often based on more than just a prompt to “click here” or “buy now.” Positioning your brand for the highest visibility – at the top of search engine results pages and throughout the online marketplace – is vital to promoting your message and getting the attention it deserves.
Business Intelligence
Ignorance in business is anything but bliss. Armed with the most progressive online business intelligence and analytics applications and expertise available through EMG, you will discover exactly how users are interacting with your business so you can make more informed decisions both online and offline.
The Tactics
- Marketing Strategy & Consulting
- Campaign & Media Strategy
- Audience & Persona Targeting
- Consumer Trends & Conversion Analysis
- User Experience Consultation
- Emerging Technology
- IT Consulting
- Online Advertising
- Search Engine Marketing
- Search Engine Optimization
- Display Advertising
- 1:1 & Personalized eMarketing
- CRM & On-Demand Media Integration
- Social Media Marketing
- Viral Marketing Campaigns
- Blog & User Generated Content Strategy
- Community Management
- Social Media & Product Convergence
- Digital Public Relations
- Adaptive Web Development
- Microsite, Widget, Application & Campaign Design
- Mobile Technology
- Rich Media, Video & Animations
- A/B & Multivariate Testing
- Enterprise & Brand Management Technology
- Web Analytics & Intelligence
- KPI Strategy & Goal Development
- Implementation
- Profile Management
- Analysis & Reporting
